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A Community for Anyone Interested in Mormonism.

Main Street Plaza

A Community for Anyone Interested in Mormonism.

Category: Political Economy of Religion

Rebranding the Church

Hellmut, February 23, 2009October 20, 2010

Gabriel Rossi is a marketing specialist who exercises in branding. I have not read much of his work but his emphasis appears to be that you first have to develop relationships with your staff and team members before you can successfully project a brand to your clients and customers. With…

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No On 8

Hellmut, September 20, 2008September 3, 2011

Via Andrew Sullivan. While the Brethren raise millions, I can only give pennies. But nothing leverages money better than love. That’s why our dollars go farther. Everybody who worked on this ad did it for free. By contrast, our Evangelical opponents are enriching themselves at the expense of their Mormon…

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Suckering the Saints?

Hellmut, September 17, 2008October 1, 2011

Virtue is more to be feared than vice, because its excesses are not subject to the regulation of conscience. Adam Smith Justin Maclachan reports that the evangelical charity California Family Council is spending less than one sixth of its donations on programs. Most of the collection goes towards overhead, namely,…

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Beyond Conservatism

Hellmut, September 4, 2008September 4, 2008

The popularity of the Sarah Palins among the Republican base explains a lot about America. I have never been to Alaska but Palin reminds me of my friends and neighbors in rural Nevada. Her attitudes about sex education, evolution, and library books are fairly typical in broad swaths of the…

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Pew Religion Survey

Hellmut, February 25, 2008February 25, 2008

The Pew Forum on Religion and Society has just published the results of a poll with 35,000 American respondents. That’s a lot of respondents and will be a treasure trove of information. Such a large sample size will allow analysts to study various religious subgroups with reasonable sample size. Here…

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Ward boundaries & choice

Average Joe, October 9, 2007October 9, 2007

Every week my Catholic grandmother drives 20 miles to the next county in order to go to Saturday mass with her sister. Both are elderly widows, and the routine has been ongoing for over twenty years. I think their little tradition is really sweet, and it means a lot to…

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  1. Pam on Time to Vote for X-MoOTY and the Brodie Awards 2025!!January 10, 2026

    I have not watched even half of the content providers out there. I will be expanding my viewing now that…

  2. Juanita Hartill on Time to Vote for X-MoOTY and the Brodie Awards 2025!!January 8, 2026

    Was not aware of a lot of these different forums and things. Will be checking them out.

  3. Jeanny Nakaya on 2025 Awards Season ScheduleJanuary 8, 2026

    Awesome work!!!!

  4. chanson on Last Call for Nominations!!January 8, 2026

    Thanks for all of the great nominations, everyone!! Nominations are closed. Vote here.

  5. Tom on Collecting Nominations for William Law X-Mormon of the Year 2025!!!January 7, 2026

    I nominate Rebecca Biblioteca and Mormonish for their coverage of the Fairview Temple debacle.

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